Home brand with 400k monthly site visits (AOV $1,200)

I helped launch this brand onto ShareASale in January 2021, and each month we’ve been seeing tremendous growth and success. During our months of working together so far, I’ve helped recruit content publishers like CNN, Forbes, House Beautiful and PopSugar, into the program, as well as optimized with search partners, review and ranking sites, and influencers (micro and macro) on Youtube to promote the brand in exchange for product alone. Previously, there were 0 reviews on Youtube, and now they have over 100+ reviews under their brand name on Youtube and Google.

Pet brand with 250k monthly site visits (AOV $80)

This case study shows the monthly growth of this brand’s affiliate channel in Impact Radius. I started managing this brand’s affiliate program in October 2022, and helped them increase revenue monthly by working with large and medium sized content sites and creators, such as TheSprucePets, Veterinarians.org, Excitedcats.com, k9ofmine, and other sites.

This brand’s affiliate channel was previously dormant, and growth was due to recruiting a diversified group of affiliates, including reward sites, influencers, media sites, bloggers, airline and credit card companies, and more.

Beauty brand with 100k monthly site visits (AOV $70)

This brand has had an affiliate program in Linkshare since April 2021. I was onboarded as their affiliate manager in June 2022. From June to December 2022, clicks are up +25%, sales are up +35%, and most importantly, commissions are down -11%, year-over year.

Typically with increased revenue, we have increased commissions. But once I was onboarded, I optimized the affiliate commissions to decrease costs and increase sales.

In addition, I worked to increase revenue and traffic by doing my same affiliate strategy - recruiting new affiliates, optimizing with affiliates, securing placements, and more.